TRUE AGENCY DEFINED
True Agency is fiduciary real estate brokerage – our unique standard for representing clients. True Agency avoids the self-serving agent practices and conflicts of interest routinely engaged in by other residential brokerages.
FIDUCIARY REPRESENTATION – THE ESSENCE OF TRUE AGENCY
In a fiduciary relationship, an agent is committed to act solely for the client’s benefit. The relationship requires uncompromised loyalty, disclosure, accountability and confidentiality. As a fiduciary, an agent must promote and protect the client’s interests, avoiding any self-dealing and all conflicts of interest. True Agency is fiduciary real estate representation.
ONLY SAGE ADOPTS TRUE AGENCY
Georgia Law requires only limited, non-fiduciary representation; a standard that enables brokerages and their agents to freely engage in certain profitable practices that conflict with their clients’ interests. Although free to offer fiduciary representation, practically all Atlanta brokerages adopt Georgia’s limited faux-agency standard. Sage, with True Agency, is the exception.
SAGE IS YOUR TRUSTED ADVISOR
Buying or selling a home is a major financial, legal and lifestyle transaction. Success depends on your agent’s experience and skill, combined with an unwavering commitment to your interests. True Agency is the foundation of the trusted advisor relationship that we establish with our clients. We believe that competent, professional and ethical real estate service can be delivered only in a fiduciary (True Agency) relationship.